Steven Yeates

Steven Yeates

Steven Yeates


Trade Mark Attorney


  • Specialisation


  • Bio

    Steven Yeates is a Cape Town-based partner in the Trade Mark Department.

    Steven advises clients on all issues relating to trade mark selection, searching, registration and enforcement. He is actively involved in creating, implementing and managing trade mark portfolios, enforcement programmes and management strategies, on behalf of our international and local clients in a number of African countries. He regularly advises clients in relation to copyright disputes and has a vast amount of experience relating to anti-counterfeiting operations and strategies. His key clients include Woolworths(Pty) Ltd, Foschini Retail Group (Pty)Ltd, Clicks Retailers(Pty)Ltd, Oceana Group Limited, Home Box Office Inc and Burger King Corporation.

    Steven is a co-author of the Practitioner’s Guide to Intellectual Property Law in South Africa, published by LexisNexis and has been listed on an ongoing basis as one of the World’s Leading Trade Mark Professionals in the WTR 1000 since 2011.

    Steven holds BCom and LLB degrees from the University of Johannesburg and is a qualified attorney and trade mark practitioner with 18 years’ experience. He is a member of the Legal Practice Council as well as a fellow of the South African Institute of Intellectual Property Law (SAIIPL). Past member of Anti-counterfeiting Comm and Trade Mark Law Comm

  • Academic

    • BCom – Rand Afrikaans University | 1998
    • LLB – Rand Afrikaans University | 2000

  • Qualifications

    • Admitted Attorney | 2002
    • Qualified Trade Mark Practitioner | 2003
    • Cape Law Society – Member

  • Credentials

    • Legal Practice Council – Member
    • Past member of Anti-counterfeiting Comm and Trade Mark Law Comm
    • WTR 1000 – TIER 1 Ranked: Trademark Litigation| 2018, (Bronze) 2019
    • Chambers Global – Trademarks – 2019
    • Intellectual Property – Law Firm of the Year – South Africa) – 2018
    • WTR 1000 – Individuals: enforcement and litigation – Bronze 2018, 2019
    • Finance Monthly – Intellectual Property – Law Firm of the Year – South Africa – 2018
    • WWL Who’s Who Legal listing for 2019