OAPI – Launch of Pilot Project to Test a New Online System Delayed
In December 2020, the African Intellectual Property Organization (OAPI) announced the launch of a pilot project to test a new online filing system (e-filing platform). The initial plan was to test the system amongst 6 firms (including our local Associate office) prior to a wider launch. However, the launch has been delayed, largely due to issues with the software system used for the pilot project, which proved to be complex and not user-friendly. OAPI has advised that a second trial phase may go into operation before the close of this year.
#AD OR #ATRISK? What the Arb's Influencer Ruling Means for Brand Owners
As consumers increasingly turn to social media for recommendations, influencer marketing has become one of the fastest-growing and most influential forms of advertising and one of the most valuable to...
August 13 2026
The Art of Choosing a Trade Mark
For many business owners, choosing a name for a new business venture is an exciting stage of building a brand. However, it is also one of the most important decisions you will make, as your trade name...
August 12 2026
Can You Recognise a Brand by Colour Alone? The Latest Instagram Trend Says Yes – But Trade Mark Law Isn't Quite So Simple
Instagram’s latest branding trend is simple: remove the logo, remove the name, and leave only colour swatches to choose from. Surprisingly, as it would appear from the comments and user engageme...
August 07 2026

