Searches and Filing
Trade Mark Searches, Filing and Prosecution
We identify the classes of interest, assess the suitability and strength of the proposed trade mark, and conduct trade mark clearance searches focusing on availability and registrability. We look to identify and advise you on any potential conflicts by virtue of prior rights or registrability pitfalls such as language barriers or negative connotations before filing your trade mark.Once filed, we deal with official actions by complying with conditions of acceptance or filing submissions to address any conflicts or registrability concerns. Following acceptance of your trade mark, we arrange and facilitate publication and registration to complete the process. We assist with searches, filing and prosecution in Africa and internationally.
We use state of the art technology and programs to effectively manage trade mark portfolios and maintain records. We also provide our clients with access to a portal which provides live updates on the status of their trade marks and enables them to generate tailored reports.
Contact One of Our Trade Mark Prosecution Law Professionals
A Slow Burn
The Tobacco Products and Electronic Delivery Systems Control Bill saw additional progress towards the end of June this year. Specifically, the Portfolio Committee on Health adopted a motion of desirab...
July 08 2026
Calling Your Bluff
With the prolific rise of online gambling, the trade mark and regulatory landscape is also an area of growing interest worldwide, including in South Africa. In the USA, Kalshi Inc., which describes it...
July 08 2026
The Battle for Bok Friday: Rugby's Greatest Rivalry Moves Beyond the Field
As temperatures drop around the country, rugby is hotting up. South African rugby fans have plenty to look forward to in 2026, including the Rugby’s Greatest Rivalry Tour which will take place from ...
July 07 2026
How can we help you?
We have offices in four major cities in South Africa: Pretoria, Johannesburg, Cape Town, and Durban. Additionally, we have 23 associate offices in the rest of Africa, the firm serves as a gateway into Africa for IP clients. Please contact your nearest office for any legal enquiry or assistance.






































