Searches and Filing
Trade Mark Searches, Filing and Prosecution
We identify the classes of interest, assess the suitability and strength of the proposed trade mark, and conduct trade mark clearance searches focusing on availability and registrability. We look to identify and advise you on any potential conflicts by virtue of prior rights or registrability pitfalls such as language barriers or negative connotations before filing your trade mark.Once filed, we deal with official actions by complying with conditions of acceptance or filing submissions to address any conflicts or registrability concerns. Following acceptance of your trade mark, we arrange and facilitate publication and registration to complete the process. We assist with searches, filing and prosecution in Africa and internationally.
We use state of the art technology and programs to effectively manage trade mark portfolios and maintain records. We also provide our clients with access to a portal which provides live updates on the status of their trade marks and enables them to generate tailored reports.
Contact One of Our Trade Mark Prosecution Law Professionals
From Template to Trade Mark: Is Your Logo Legally Yours?
In today’s digital-first world, graphic design platforms like Canva and Adobe Express have become indispensable tools for entrepreneurs, startups, and creatives. These platforms offer accessible, af...
July 02 2025
Gaga over Labubu
Labubu, first a mystical book creature and creation of Kasing Lung, recently took the world by storm as a collectible plush toy, developed and marketed by Pop Mart. The appeal has been driven by limit...
June 25 2025
Supreme Court Rules Authentic Designer Goods Can't Be Called Counterfeit: will the real Enrico Coveri please stand up?
South Africa’s highest court has delivered a landmark ruling that authentic designer goods cannot be seized as counterfeits, even when imported without permission from local trade mark holders. ...
June 24 2025
How can we help you?
We have offices in four major cities in South Africa: Pretoria, Johannesburg, Cape Town, and Durban. Additionally, we have 23 associate offices in the rest of Africa, the firm serves as a gateway into Africa for IP clients. Please contact your nearest office for any legal enquiry or assistance.