Searches and Filing
Trade Mark Searches, Filing and Prosecution
We identify the classes of interest, assess the suitability and strength of the proposed trade mark, and conduct trade mark clearance searches focusing on availability and registrability. We look to identify and advise you on any potential conflicts by virtue of prior rights or registrability pitfalls such as language barriers or negative connotations before filing your trade mark.Once filed, we deal with official actions by complying with conditions of acceptance or filing submissions to address any conflicts or registrability concerns. Following acceptance of your trade mark, we arrange and facilitate publication and registration to complete the process. We assist with searches, filing and prosecution in Africa and internationally.
We use state of the art technology and programs to effectively manage trade mark portfolios and maintain records. We also provide our clients with access to a portal which provides live updates on the status of their trade marks and enables them to generate tailored reports.
Contact One of Our Trade Mark Prosecution Law Professionals
Pharma giants clash over 'BUCOD' names as court keeps ban in place
Aspen wins round two in trade mark battle, forcing rival Adcock to stay off shelves during appeal Pretoria High Court, 18 August 2025 The pharmaceutical industry’s latest trade mark war escalate...
August 19 2025
Respecting the Lens: Copyright Infringement and the Rights of Photographers in South Africa
In the digital age, photographs are shared, reposted, and embedded across websites with ease. Yet behind every image lies a creator, a photographer who has invested time, skill, and resources to produ...
August 12 2025
Travelwings Trade Mark Case Clarifies Limits of WINGS Trade Mark Exclusivity
On 4 August 2025, the Johannesburg High Court handed down a comprehensive judgment in Wings Travel Management (Pty) Ltd v Satguru Travels (Pty) Ltd t/a Travelwings, dismissing all claims by the applic...
August 06 2025
How can we help you?
We have offices in four major cities in South Africa: Pretoria, Johannesburg, Cape Town, and Durban. Additionally, we have 23 associate offices in the rest of Africa, the firm serves as a gateway into Africa for IP clients. Please contact your nearest office for any legal enquiry or assistance.


































