OAPI – The Regional Conference on Intellectual Property
On 12 October 2021[1], the regional conference on intellectual property was opened in Libreville. The purpose of this conference is to discuss the challenges and unique perspectives relating to trade in Africa and in the African Continental Free Trade Area. During the 2-day conference, the potential of a free trade area, the importance of intellectual property in the development of economic activity and the regulatory and technological differences and challenges that may be faced were discussed. The intention is that, following these discussions, guiding principles will be developed that will assist in the creation of a free trade region.
#AD OR #ATRISK? What the Arb's Influencer Ruling Means for Brand Owners
As consumers increasingly turn to social media for recommendations, influencer marketing has become one of the fastest-growing and most influential forms of advertising and one of the most valuable to...
August 13 2026
The Art of Choosing a Trade Mark
For many business owners, choosing a name for a new business venture is an exciting stage of building a brand. However, it is also one of the most important decisions you will make, as your trade name...
August 12 2026
Can You Recognise a Brand by Colour Alone? The Latest Instagram Trend Says Yes – But Trade Mark Law Isn't Quite So Simple
Instagram’s latest branding trend is simple: remove the logo, remove the name, and leave only colour swatches to choose from. Surprisingly, as it would appear from the comments and user engageme...
August 07 2026

